Mass communication refers to the process of transfer or transmission of a message to a large group of people

Mass communication refers to the process of transfer or transmission of a message to a large group of people. Typically, this requires the use of any form of media, including newspapers, television and the Internet. The concept of mass communication wascoined in the 1920s with the advent of nationwide radio networks, newspapers and magazines that were circulated among the masses. The dissemination of informationon a variety of people remains the main function of the mass media even today. It canalso be an avenue of escape from the daily monotony of life.

544 Total Views 1 Views Today

Comments are closed.